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Webflow Website Growth Superpower Explained
Webflow Insights
James
By
James
4 min read
Webflow Website Growth Superpower Explained

Introduction 

Webflow was built to empower everyone to harness the power of coding and build something in the world. Hence, Webflow was developed as a no-code tool to help designers, marketers, and entrepreneurs quickly ship their products and hit the ground running. 

But, being a development tool, Webflow is a technology that relies on the prowess of developers. Hence, the team unveiled a rebuilt developer website at the Webflow no-code conference in 2022. 

The conference focused on unlocking updated developer resources like API documentation, SDKs, support channels, and much more. 

This blog covers how developers can benefit from recently introduced Growth Superpowers. 

New features

An exciting feature called DevLink, recently introduced at the conference, can bring Webflow's power to other applications. 

DevLink allows you to migrate components built in Webflow to different development environments. For now, DevLink can help developers and designers sync Webflow components with React to build upon and extend visual development capabilities. 

The significant benefit of this feature is that it's possible to cut down the back and forth between designers and developers. Plus, It will accelerate and streamline your app development lifecycle as developers can use these pre-built subsystems and use them in React projects. 

Furthermore, Webflow users can enable the live sync feature that helps push the updates in real-time automatically to the React environment. 

However, the feature is available only to the users who sign up for early access. 

Developer Resources 

All technologies, especially state-of-the-art technologies, need organized and updated documentation that can come in handy while developing and building a solution. Along similar lines, Webflow also offers a comprehensive compilation of Developer resources to aid in leveraging Webflow. 

The text below presents an overview of all developer resources available to the experts and amateurs in the community. 

Docs: 

Docs cover documentation of all the core features of Webflow. In addition, the team has created an extensive resource for developers to learn how to get started with Webflow, presenting a bird's eye view. The guides include crucial details of how API and Webhook function. Plus, it also covers how REST APIS, Change log, and Authentication in much detail. 

API

You can use this go-to resource to learn more about everything from verifying signatures to checking the availability of events and so on. 

You can find APIs related to Meta, CMS, Sites, Memberships, and eCommerce. In each API section, you can find the headers, triggers, events, parameters, and responses corresponding to all possible actions for the given API. 

Additionally, you can find the detailed code snippet for a given API type. Finally, you can read versions of multiple programming languages and try them out on the adjoining window. 

This kind of exhaustive documentation simplifies the process of adding APIs to your existing capabilities. 

Changelog 

A simple log that records all the changes introduced from time to time to ensure everyone in the community gets a timely update. 

Resources 

Developer tools

Developers can look at Webflow example projects and SDKs to learn more about the nitty-gritty of different applications and solutions. The  Webflow SDK  and Webflow Example Projects redirect to GitHub for better collaboration and easy learning.  

Amateur developers can also dip their toes into technical particulars like app hosting options and cloud IDE environments. For instance, the page briefs about modern app hosting options like Railways that allow programmers to build and deploy without worrying about infrastructure. 

Forums

The website features a forum where users can share their roadblocks and doubts and ask for feedback and suggestions. The page also presents suggested topics related to the current topic. 

You can get help on the general or project settings, hosting tab, etc., that lists issues and their resolutions from the community members. 

Support

The Support page aggregates all resources in one place for developers to go-through and clear confusion. For instance, the app onboarding guide helps you get your first app running as quickly as possible using this guide. Or another example of a support resource is a library of cloneables or working code examples that can be cloned and reused for your own projects. 

Marketplace 

Though we've talked about the marketplace in the community superpower as Developers are an inseparable part of the Webflow community. Marketplace strengthens the position of developers in the Webflow community by offering them building blocks. 

The marketplace features Libraries and Apps in beta mode. Libraries are a collection of full-fledged layouts that anyone can use or customize. In comparison, apps allow users to use pre-built apps or request a custom-made app for their unique requirements. 

Similarly, the marketplace also allows entrepreneurs and business owners to hire seasoned Webflow developers to partner with on their web development projects. 

Additionally, you don't need to look further for inspiration. Instead, you can head over to Made in Webflow to see and learn from some of the best works by Webflow developers and designers. 

Plus, the marketplace gives an opportunity for pro users to monetize their skills. For example, they can publish innovative apps, libraries, or templates for other users to buy from. 

Conclusion

Growth Superpower will serve well to the no-code community and other developers to leverage Webflow for their ambitious app development projects using DevLink. Plus, unveiling a new developer website will help everyone level up on their Webflow skills. Finally, the marketplace will enable developers to capitalize on opportunities and monetize their work easily within the community and beyond. 

Webflow Community Superpower Explained
Webflow Insights
James
By
James
4 min read
Webflow Community Superpower Explained

Why does community matter? 

Webflow Developers, seasoned or otherwise, must actively partake in a relevant community. Because it's a dynamic field and learning never stops. An active and thriving Webflow community facilitates learning avenues from peers and experts.

Everything is possible within a community, from tracking bugs to building exciting projects together. The participants can share their code snippets to get an objective analysis and decipher technical flaws in the ongoing development projects. 

Hence, Webflow emphasizes community building to carve a trusted channel with all enthusiasts and developers, allowing them to share their learnings and challenges in an open and welcoming community. 

Empowering the Future Learners 

Webflow-Grants invests back $10 million funds to the community. 

The objective of Webflow grants is to encourage and support community-building efforts and help sustain educators in the community. It's possible to apply for grants or nominate other creators. There are three levels to the application process - 

  • Seed
  • Support 
  • Scale

These funds can help members to contribute to documentation or cover the expenses of qualifying events. These grants can also be used to educate new breeds of developers by hosting classes or creating educational videos. One can also use these funds to serve the under-represented group in development communities by internationalizing learning materials. 

Some early recipients include ADPList, Tech Junior, No Code community, etc., for their exceptional contributions to the Webflow community. 

Webflow Community Awards

Webflow has recognized active participants and honored them for their contribution to the community. For instance, they hand-picked some of their customers, partners, and community members, who leveraged Webflow for massive results. 

Customer Awards

These awards were given to recognize business websites ranging from microsites to full-fledged enterprise solution websites. The categories also covered aspects like Visual Aesthetics and Technical Achievement to acknowledge the diverse aspects of Webflow development. 

Community Awards:

The panel judges awarded creators that contributed to the community in an impactful manner. For instance, The Community Creator or Educator of the year identifies the individual contributions of the members for strengthening the Webflow development or learning process. Additionally, this category also covered the cloneable in technical and visual brackets. 

Agency Awards:

Agency awards were presented to agency partners across categories like agency of the year, Enterprise partner, or a new partner to acknowledge how Webflow agencies are vital to the Webflow community. 

Such recognition goes a long way in strengthening community spirit and a zeal for excellence. 

Webflow Marketplace: 

Libraries

Webflow Libraries is currently in Beta mode. It's possible for anyone wishing to build on top of pre-designed powerful layouts to accelerate their development process. Each library comes with multiple customizable components that render an interactive prototype, wireframe, or a fully functional website for you to use. In short, Libraries are your key to unlocking plug-and-play with Webflow. 

Alternatively, adding a Library of your own or contributing to the existing libraries by joining the waitlist is possible.

Apps 

Verified Apps in the marketplace to install and use for your web development project. The apps can enhance functionalities across all fronts, including content management, analytics, eCommerce, etc. 

Additionally, you can always opt to build custom-made apps for your websites. Webflow provides all resources handy for anyone wishing to bring their ideas to reality. 

Finally, requesting an app to be custom-built for you or developing an innovative app for others to use is possible. You will only have to fill up a simple form sharing your chosen app that you wish to integrate with Webflow to enable your desired functionality. 

Experts

Directory of Webflow-approved experts to hire and get hired for projects. These experts can help with migration, custom development, no-code apps, accessibility, etc. 

In addition, you can browse experts based on services offered, budget, location, etc., making it far easier to find a Webflow developer or agency. So, the Webflow marketplace is your go-to resource to find genuine Webflow talent instead of browsing tons of hiring sites with hundreds of irrelevant results. 

Templates

You can choose responsive templates for multiple uses, such as UI kits, blogs, portfolio websites, etc. These templates help accelerate the development process, whether you want to build a stunning membership site or a unique e-commerce store. In addition, it's easy to get spectacular designs for your project that cater to specific requirements like podcasts or finance institutions. 

Given that these templates are highly customizable, there's no risk of redundant designs, a problem evident in competitor solutions like WordPress. 

Users can check the preview and features to choose a suitable template. These templates are offered at a range of price points, and users can choose the one that serves their needs and budget. 

Made in Webflow

If you're looking for inspiration from fellow creators, Made in Webflow is the right place. You can browse cloneable, which you can copy for further use and customization. There are hundreds of cloneable options available.

You can easily filter and sort the results to view complete websites or certain aspects of development like interactions or animations. It's also possible to nominate your own sites and portfolios on Made in Webflow page

Conclusion

Webflow values community. For instance, many members grieved that they couldn't leave comments for Made in Webflow components. Hence, the Webflow team is working to bring back the comments as it was previously available with Showcase. 

Such determination towards incorporating user feedback has been at the core of the Webflow ecosystem. And this is the primary reason why Webflow is what it is today. 

Are you looking for a team for your Webflow development projects to a professional agency? Let's get in touch, and we'll help you figure out your web development challenges.

5 Most Recommended Webflow Plugins for content marketing
Webflow Insights
James
By
James
4 min read
5 Most Recommended Webflow Plugins for content marketing

Overview

Webflow is a website design and development platform with a built-in content management system (CMS). The CMS allows users to create, manage, and update website content without the need for coding or technical skills. With Webflow's CMS, users can create custom content types, manage collections of content, and use dynamic data to populate their websites. Additionally, the CMS integrates seamlessly with the design and development features of the platform, making it a powerful tool for creating and maintaining websites.

CMS integrations

Content is at the forefront of most online businesses today. Therefore, Webflow marketing plugins that support content marketing endeavors are a necessity. Webflow has a potent CMS. It has inbuilt SEO capabilities and support for rich and dynamic content. 

But, content distribution and analytics are better left to third-party apps. Webflow Marketing plugins keep everything streamlined within Webflow CMS and get the best of third-party integrations.

This blog covers the five most-recommended Webflow marketing plugins to get the most out of your content marketing. Let's dive into it.

  1. Story Chief

Story Chief is now an official Webflow app. Story Chief can connect with all major CMS to manage all aspects of content marketing campaigns, including creation, distribution, and analytics from a single dashboard.

It allows users to create content with SEO and AI assistance. In addition, you can revise and schedule content within the platform. It also supports team collaboration and content distribution across channels. 

On publishing content, you can take stock of metrics like reads and shares across all platforms. Additionally, you can add media with Unsplash stock images or integrate leading editing software. Story Chief can integrate with 1000s of apps.  

How to integrate Story Chief with Webflow

  1. You can add as many Webflow websites as you want. Here's the step-by-step guide- 
  2. Go to Channels and then select Webflow. 
  3. Select the "Add new Destination" button followed by "Authorize Application" to start using Story Chief for your Webflow sites.
  4. Story Chief will need you to select which Webflow account you want to post to.
  5. Then you will need to select and save a specific Collection and domain where you want to post by clicking on Save Settings. 

  1. Clever ads

Take charge of Google ads with Cleverads. You can integrate Clever with your Webflow website and create, analyze, and manage ads from a single dashboard. 

The platform supports ads for several platforms like Google, Microsoft, Facebook, Instagram, and even TikTok. 

The tool enables users to create custom banners for Display ads and promo codes for new users. In addition, you can set alerts and report generation to analyze and optimize your ads through a simple interface, even with mobile. Moreover, the tool is free to use. 

How to integrate Clever Ads with Webflow

  1. You have to create a free Google ads account to get started.
  2. Post which, you need to describe the nature of your business and the objective of your campaigns.
  3. You also specify your target audience for effective targeting. 
  4. Now you can create automated Google ad campaigns with Clever Ads. 

  1. AddThis

When you want to go beyond publishing your post and maximize the reach of your post, you can integrate AddThis. The tool offers share buttons, a recommended posts widget, and link promotion for greater results. It helps boost the engagement rate of your content across the user base. 

The tool is an excellent choice for e-commerce needs. This is because it allows segmenting the users across categories like location and new vs. returning visitors. 

The notable feature of the app is that it is the only third-party social sharing plugin that supports Accelerated Mobile Pages. 

How to integrate AddThis with Webflow

  1. Register for an AddThis account and create an AddThis profile. 
  2. Select your Webflow website profile and select the Get the Code button. 
  3. You will get a unique code snippet to download and install. 
  4. You can now go to your Webflow project and paste this code snippet into Custom code Settings. 
  5. Save changes and Publish the site. 
  6. Activate the tool using the AddThis dashboard. 
  7. Alternatively, you can change the settings by selecting Show/Hide on these pages. 
  8. You can also enable the plugin on specific pages by adding the code snippet to each page's footer. 

  1. Proof Pulse

Proof Pulse helps increase conversion rates by showing proof of people engaging with the page's content using a live feed of real people. This can be set up for any page of your website where you want user action, like a landing page or demo page. The tool helps boost the conversion rate by at least 8%. 

This highly-rated platform shows multiple user activities with location and images of real people engaging with content like downloads or actions like sign-ups. This display helps build credibility and create urgency. 

How to integrate with Webflow

  1. You can integrate Proof using Zapier. 
  2. Start with authorizing Proof. 
  3. You have to create a new workflow in Zapier, namely a Zap. 
  4. For example, you want to automate recent activity on your Webflow website corresponding to a content download. 
  5. In the example above, the trigger will be a download on your website. 
  6. Set the corresponding action in Proof, where it will show recent activity on the given Webflow page. 
  7. You have now integrated Proof with your Webflow website using Zapier. 

  1. Flockler

Flockler allows you to display your branded and UGC content on your websites. Also, you can add testimonials, campaign interaction, and much more from your social media pages to your website to include social media campaigns in the overall content marketing funnel. 

You can show the automated feed from different digital services like carousels from Instagram or videos from Youtube on your website pages to increase dwell time and boost conversions. Additionally, you can also create custom posts and updates from live events to show up on your website [age using Flockler. 

Finally, Flockler can also double-up as a useful e-commerce plugin by creating shoppable UGC galleries to go with your online store. 

How to integrate with Webflow

  1. Choose the social media channel that will be used as a source for the social media feed. You can also combine feeds from multiple sources. 
  2. Now select the display from one of these - Wall, Carousel, or Grid.
  3. Embed the feed into the Webflow page by using Embed Code in the Components. 
  4. Copy-Paste the code from Flockler's Display section to Editor in Webflow. 
  5. Save changes and publish the site.  

Conclusion

You can use these third-party integrations for Webflow to nail your Content Marketing. Webflow was designed with optimized content marketing in mind. As a result, you can expect more apps and plugins to be built in the near future to serve the Webflow CMS ecosystem. 

Until then, stay tuned for the latest updates on Webflow integrations and more.