RM COCO Decor, located in Cape Girardeau, Missouri, U.S. is a leading international trade provider of fabric, trims, hardware, and furnishings, with a full-service drapery workroom that brings customers’ designs to life. The brand has a strong presence in showrooms throughout the United States, and the world.
High-end B2B eCommerce experience
Despite their solid brand reputation, the RM COCO team was struggling to provide a high-end customer experience. Their existing eCommerce store used old, unscalable technology that could not support customers well. Consequently, they were losing a lot of revenue.
Our team tackled this challenge by creating a brand new, customized, and scalable eCommerce store for RM COCO Decor. With the help of research and a solid collaboration with the brand’s team, we initiated a 12-month game plan to deliver a brand-new enterprise-grade eCommerce store.
We created a B2B eCommerce store that shows a custom UI experience across devices. The new eCommerce store helped RM COCO achieve the two goals it was aiming at: to deliver a high-quality customer experience, and grow its online sales.
We addressed the expandability challenge by building an innovative, tech-enabled, B2B eCommerce store that is easily scalable. We have incorporated design systems, cloud data management, and quality documentation that enables all the teams to operate and maintain the store with a custom backend systems.
Our tech partnership with RM COCO is still going strong. After successfully building and delivering their new enterprise B2B eCommerce store, we continue to support them in their business growth journey.